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Notable Accomplishments

  • Drove growth of 300,000-plus new users, a 58% increase in transactions year-over-year, and a 13 point bounce rate improvement for Zelle at U.S. Bank by redesigning the new user sign-up experience
  • Elevated ATM accessibility from 2010 ADA Accessibility Standards to WCAG 2.0 AA, redesigning and testing UI, layout, and actual physical interactions for U.S. Bank
  • Led 100% faster document approval, 66% faster loan approvals, and a 30% increase in overall user efficiency for Roostify's SaaS home lending platform by designing new application flows, IA, dashboards, and a UI overhaul
  • Generated $35 Million+ per year in recurring revenue at Vlocity, being a triple threat by designing, developing, then presenting responsive web and hybrid app product demos to B2B sales prospects up to C-suite audiences
  • Raised the Net Promoter Score by 4 points at AAA Northern California, by spearheading a multi-phased redesign of the paper map ordering experience

Design Skills

  • User Research
  • Personas
  • Journey Maps
  • Distilling Problems / Goals
  • Prototyping
  • Wireframing
  • Lo-fi and Hi-fi Mockups
  • Mobile-First Responsive Web
  • Mobile App Design (iOS and Android)
  • Design Systems (e.g. Apple HIG, Material)
  • Sketch
  • InVision
  • Figma

Technical Skills

  • HTML / HTML5
  • CSS / CSS3
  • Frameworks (e.g Bootstrap)
  • Adobe Analytics
  • Google Analytics
  • Git Version Control / GitHub

“A brilliant solution to the wrong problem can be worse than no solution at all: solve the correct problem.”

― Don Norman, of NN/g

Be well, do good work, and keep in touch.

- Garrison Keillor